Bots are nothing new, but it is precisely the progress in AI that is allowing retail outlets to develop proposals for automated interaction with their customers. This paves the way for widespread adoption.
Chatbots burst onto the scene as a versatile tool to reach and connect with customers. Some are so good that one can already see that they are on the way to displacing human interactions, something that businesses are keen to adopt.
Advances
There are still some problems to overcome, such as avoiding situations that occurred with some bots. On the other hand, innovators are looking at ways to overcome the resistance on the part of consumers against artificial intelligence. Such resistance typically appears before the irruption or popularization of any type of technology.
Experts urge small and large businesses to stop opposing the introduction of chatbots. AI enables the bots to add a touch of humanity. By replacing the human being behind the screen with an AI, companies will be able to use their resources to improve the experience within their premises for those customers who are already willing to make their purchase.
This is something that will have been facilitated precisely by technology.
Chatbots and AI applications
To know what is the current state of the AI application and Chatbot Digital Health in the market, it is vital to talk about some applications that have been developed so far, some of them are still in test status.
The largest department store chain in the United States, Some retailers are currently testing an application capable of answering specific questions related to each store (inventory, location of products, brands, testers and much more). This is aimed at offering almost instantaneous feedback to customers.
The chatbot was developed using a supercomputer. This not only represents an effort on the part of the retailer to make the shopping experience more enjoyable, but it also makes the brand stand out as an emerging leader in the AI application.
More distanced from the chatbots but also related to artificial intelligence are other projects that have been launched by different companies. A company in the US launched an application last year aimed at relieving a little of the headache of painting a room. With it, you take a picture of a room in your house and choose a color to paint the walls virtually.
The application adjusts the colors to reflect how they will look at different times of day and under different types of lighting. It also allows you to add decorative elements, such as cushions or chairs, and recommends which are the best colors to match the painting of the room.