Are you absolutely addicted to your Instagram account but have no idea how to truly make it sing and gain more followers somewhere along the way? If you said, “yes”, then you are not alone. Every successful Instagram had do start somewhere and those people had to learn a few tricks of the trade like we are going to teach you today. Whether you are a DIY Instagrammer or a beauty Instagrammar, here are 3 tips for a kick-butt Instagram account…
1. Think like a marketer.
Using keywords that will help others to find your Instagram can help to ensure that all your hard work is actually seen by others. The more people who find you, the more followers that you have a chance of getting. Keywords are words that Google uses to help searchers find what they want to look for. For example if you are running a fitness Instagram, start a blog where you use words that might lead someone to your door. Think outside the box. Don’t just say “fit guys/girls”, think about other phrases too like “side planks” and “new ab workouts.”
2. Be an original and invest in beauty cinemagraphs.
The photograph is evolving more and more with each new day. Even on Instagram where still-life photos are its bread and butter. People are demanding more from their images these days now that we have better technology and your account is no exception. A cinemagraph is a slowly moving picture in sorts. This works well for Instagrams based on travel, beauty or modeling. The beauty cinemagraphs Los Angeles loves can help you to create cinemagraphs that draw in new followers with a newer way of rethinking the stillness of an image.
3. Know your audience. Know yourself.
Just like with any branding, you have to know your audience. Do not have an Instagram that is all over the place. Keep your focus on one thing that you do and do well. This makes you look like an authority and not an amateur. If you are a crafter… keep your Instagram strictly to artistic photos. If you are interested in natural beauty, keep your account for natural wonders only. If you know what both you and your audience want… you will gain more followers in no time.
Staying on top of your Instagram account can be a lot of work, but if it is your passion… it will grow itself almost. You will just need to put in a little work to ensure that your passion also becomes your runaway success.